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Free Tool

Website ROI Calculator

Calculate in minutes how profitable your website investment can be. Based on real market data from Hamburg and Germany.

Your Information

One-time costs for development & design

Average E-Commerce: 2-3%, B2B: 1-2%, Lead-Gen: 3-5%

Average cart value or lead value

Average: E-Commerce 20-40%, Services 40-70%

Hosting, maintenance, marketing, etc.

Your ROI Forecast

12-Month ROI
0%
Calculating...
Monthly Profit
€0
Annual Profit
€0
Break-Even
0 Months
Monthly Conversions
0

3-Year Forecast

Year 1 €0
Year 2 €0
Year 3 €0
Total (3 Years) €0

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How the Calculation Works

1

Monthly Profit

Traffic × Conversion Rate × Order Value × Profit Margin - Monthly Costs

Calculates your expected monthly net profit based on traffic and conversion.

2

Break-Even Point

Investment ÷ Monthly Profit = Months to Break-Even

Shows how many months until your investment pays for itself.

3

ROI Percentage

((Annual Profit - Investment) ÷ Investment) × 100

The classic Return on Investment as a percentage of your initial investment.

Important Note

These calculations are based on average values and realistic assumptions. Actual results may vary and depend on many factors: industry, competition, marketing effort, product quality and more. Use this calculator as a planning guide.

Industry Benchmarks

E-Commerce

Avg. Conversion Rate 2-3%
Avg. AOV €85-150
Typical ROI (12 Months) 250-400%
Break-Even 6-9 Months

B2B / Services

Avg. Conversion Rate 1-2%
Avg. Deal Value €2,000-15,000
Typical ROI (12 Months) 300-600%
Break-Even 4-8 Months

SaaS / Software

Avg. Conversion Rate 2-5%
Avg. MRR €50-500/user
Typical ROI (12 Months) 400-800%
Break-Even 3-6 Months

Lead Generation

Avg. Conversion Rate 3-8%
Avg. Lead Value €50-500
Typical ROI (12 Months) 350-700%
Break-Even 4-7 Months
Data based on Senorit Market Analysis 2024/2025 (N=250 Hamburg/Germany projects)

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